We've collected some great resources to help you create more relevant customer experiences.
This week:
- we interviewed Rachel Davis, ahead of our event on the future of marketing 💬
- Wistia are running a live optimization webinar to help you create great onboarding experiences 👋
- Ryan Bonnici, CMO at G2Crowd talked about what types of content B2B buyers look for, content formats, measurement & more ✍
- we show how to be more relevant to buyers using smart variables ⚡️
- the 2018 guide to top marketing tools just landed, with free resources, webinars and video reviews to help you find the right technology to increase revenue 📈
Want to talk customer acquisition, onboarding or automation? We’re on Twitter at @usecontinually.
Why great market segmentation is key to relevant, personalised messaging
Rachel Davis is co-founder and Chief Marketing Officer (CMO) at mobile marketing automation platform Hurree
We live in a world where we’re getting more emails, notifications and interruptions. It got me thinking about the challenges in making sure our messages are relevant, and how we scale that feeling of the personal touch.
So I was really delighted to chat with Rachel Davis, co-founder and Chief Marketing Officer (CMO) at mobile marketing automation platform Hurree.
Supercharge your welcome and onboarding emails 👌
Tuesday, October 30th: Litmus are holding a terrific webinar on email for onboarding
Learn how to build trust and create a great onboarding experience via email in this upcoming webinar from Litmus. Their panel of experts will review email submissions and share advice, feedback, and suggestions for improvement.
Tweet of the week
Download the slides from Ryan’s workshop (email signup required)
One of the best sessions at Saastock 2018 was from Ryan Bonnici’s 5 tips to help marketers achieve success.
My favorite was to shift from measuring channels to measuring content - seeing what topics helps and converts buyers across channels 🤔
Features we shipped 🚀
Smart variables make chatbot conversations on your website more relevant and personal
You can now automatically reference what your visitor says when they engage with Continually, to make conversations more relevant and personal.
This year's top marketing tools 🔥
We’re listed as one of 2018’s top marketing tools 😎
Curious about how technology can help you grow revenue?
There are thousands of marketing tools to choose from, but it can be difficult to find the one that’s right for you
That’s why the team at Smart Selling Tools create a terrific annual guide and a ton of helpful free resources, webinars and video reviews.
We lovingly curate each week’s digest. If you have something you want to share, give us a shout on Twitter at @usecontinually.
Share your thoughts or questions with us on Twitter at @usecontinually.
